Is Farfetch a Scam for Rolex Submariner Watches? Warning Signs in 2026

Is Farfetch a Scam for Rolex Submariner Watches? A 2026 Safety Guide

While Farfetch is a legitimate platform for luxury goods, the high value of Rolex Submariner watches makes them a target for sophisticated scams. It's crucial to be aware of potential fraudulent activities to protect yourself as a buyer.

Common Scams to Watch Out For

• ✓ Luxury Pre-Owned Authentication Fraud: Scammers may present counterfeit Rolex Submariner watches as authentic, often with fabricated documentation. Professional authentication is key, as simply relying on included papers can be deceptive, as counterfeiters are adept at faking them.
• ✓ Designer Replica Bait: Sellers might advertise a genuine Rolex Submariner but deliver a high-quality replica. This is particularly prevalent with advanced counterfeits that are difficult to distinguish from the real item without expert examination.
• ✓ Luxury Return Item Swap: A scam where a buyer (or an unscrupulous seller posing as one) returns a fake or lower-quality watch after receiving a genuine one. Farfetch's return policy requires items to be returned in the original condition, but vigilance is needed.

Authenticating a Rolex Submariner involves meticulous attention to detail, including weight, movement, dial printing, engravings, and the overall finish. Counterfeiters have become highly sophisticated, making it challenging for the untrained eye to spot discrepancies.

Protecting Your Purchase on Farfetch

When purchasing a high-value item like a Rolex Submariner on Farfetch, prioritize sellers with strong reputations and detailed, high-quality photos. Always check seller reviews and look for any official 'Farfetch Verified' badges, although these do not guarantee against all forms of fraud.

For P2P transactions where direct verification is possible, consider using Safe Trade Services' ID verification. For a valuable item like a Rolex Submariner, the 'Premium Plan' is recommended to ensure the identity of the seller is thoroughly vetted, adding an extra layer of security to your transaction.

If a deal seems too good to be true, it likely is. Educate yourself on the specific details of the Rolex Submariner model you are interested in, comparing it against known authentic features to identify potential discrepancies.